Hubert Goodale Article in Life Magazine from 1938.
I was glancing through yet another Life Magazine on books.google.com when I came across an article about Mount Hope farm where Hubert Goodale worked. He kept extensive records on the poultry, hogs, and dairy cattle and bred for ideal characteristics in the progeny versus looks and pedigree. His process sounds a lot like what I intend to try out here on my farm. See what you think of it--here's the article.